If there was a simple, step-by-step breakdown of how to get paid to paint murals without the overwhelm of how to choose the right supplies or how to move your art onto the wall…
not to mention finding clients or a wall to even paint on...
Would you *finally* feel confident enough to add murals to your portfolio of money-making projects?
If you’re tired of seeing murals on Instagram and thinking you could paint one just as good (if not better!)...
Or you’re simply ready to STOP holding yourself back and START sharing your work in a really big way…
I’m going to show you step-by-step how to take your art from an idea on your iPad to a masterpiece mural that your clients love … not to mention are happy to pay you for.
When I first met Lauren, I was pretty green to mural painting. Even though I already had artistic experience, I didn’t have a lot of experience painting in larger formats and I didn’t feel like anything I did was good enough to be posted online. Basically, I had a big case of imposter syndrome.
I learned so much from Lauren -- from brush techniques, the paint to use, and even how to execute brush strokes. She showed me a way to make sure the strokes didn’t show at all! I used it on the next mural I painted and everyone was really impressed. I gained a TON of confidence and Lauren really gave me the push I needed. She is an open book and an amazing teacher. I am so grateful and excited to paint my next mural!
Painting murals doesn't have to be scary.
I still remember how I felt when I decided I wanted to paint murals.
I saw other artists painting them, and I felt so inspired to do it myself…but I was totally intimidated.
Even though I already had a successful creative career, there was something about MURALS that felt so…
I kept telling myself I needed to know all the steps start to finish … and THEN I could start.
(Hint: this is absolutely NOT the way to go about it)
I was afraid of messing up, using the wrong materials, or not being able to translate my desktop-size art to a large scale.
The idea of painting on a wall felt intimidating because it’s so PERMANENT.
What if I messed up?
I was afraid no one would trust me to paint a mural because of my lack of specific experience (even though I had proven creative skills).
Deep down, I had a secret that was hard to admit even to myself.
If I tried, and failed, then everyone would finally see: I just wasn’t good enough.
I let all of these fears and “somedays” stop me for a long, long time.
Meanwhile, I watched other artists put themselves out there and do what I wanted to do…
Until I decided to just jump in, and figure it out as I went along ¯\_(ツ)_/¯
With all of the time, effort, and commitment you’ve put into growing your artistic skills…
You DESERVE to share them with the world in a BIG way … and get paid accordingly.
And it doesn’t have to be as hard as you think.
How do I know?
Once I got over my fear of murals, things took off quickly.
I practiced in my own home, and then I started posting my work on Instagram.
As my following grew, so did the attention my work was receiving. Eventually, Skillshare asked me to paint one for their offices, which was a HUGE win for my confidence.
Then, as I traveled around the world in 2016, I kept posting on Instagram offering to paint murals wherever I was...and people started letting (and paying) me. The more I painted, the more opportunities came my way.
Now, murals are an important part of my portfolio and a solid stream of income for my business!
I’ve painted murals for small businesses like hostels, beauty salons, and grocery stores...
...and I've also painted murals for big commercial clients like Google and Refinery29.
Murals are in demand from all types of clients and have allowed me to get my art out there in a highly satisfying and highly visible way.
And you know what?
She has obviously put so much thought into her work and she made the learning experience enjoyable and productive. I would highly recommend Lauren to anyone looking to learn about mural painting.
Getting paid to paint murals is easier than ever (thanks internet!).
And the even better news is that by following a specific, step-by-step process you’ll be able to:
YES these outcomes are totally within your reach for you and your business (whether you’re a full-time artist or side-hustling creative).
And even if you don’t THINK you want to sell your murals yet, just wait. All it takes is sharing one mural online for the clients to come knocking… and you need to know what to do then, am I right?
Don’t worry, I’m breaking down my entire process and giving you my specific, step-by-step approach for painting & pricing murals like a pro.
I’m Lauren Hom, a designer, letterer, and muralist with a knack for marketing. I’ve been an artist for as long as I can remember, and I discovered lettering when I was studying advertising in college. I loved it, and it quickly became a passion project.
After I landed -- and subsequently burnt out at -- my dream job at an advertising firm, I knew that I had to figure something else out. It took a rock-bottom moment that included eating raw cheese ravioli on my kitchen floor at three in the morning for me to decide that I was going to make a living with my art - no matter what it took.
Since that day, I’ve created a wildly successful creative company creating lettering and murals for clients like Google, MailChimp, and Target while also teaching creatives like you how to get paid for their artistic passions.
Even though I had designed, painted, and even art directed some murals before working with Lauren, honestly, I was winging it! Having an expert give me insights into her process was invaluable. I wish I had learned her tips and tools years ago! Having the information that Lauren teaches was helpful for me and it would be totally invaluable to someone just starting out -- trust me, you don’t want to be fiddling with a projector on a deadline.
"How do I even get started with murals?"
"Where do I find a wall?"
"How do I translate my art from the screen to real life?"
Take steps towards booking your first paid mural project (even if you’ve never created a mural before).
I packed my 5 years of commercial mural experience into an online course designed to walk you step by step through the mural ideation, creation, and marketing process so you can speed up your implementation, get paid, and get your art out where it needs to be.
This is NOT just for professional artists…
This is for anyone who wants to learn how to express their art through murals (and get paid to do it).
Who I am, my experience with murals, and why you should listen to me ;)
This is where I walk you through exactly what you’ll learn and what you can expect from this course.
I’ll share all the supplies you could possibly need throughout the course so you’re set up for success. Most of these you probably already have in your arsenal!
We’ll talk about all the things to consider before you even begin designing your mural. Understanding your wall and being strategic with your design beforehand make the process so much easier!
Once you know the details, you can design accordingly. We will cover best practices for designing your mural artwork.
I’ll teach you exactly how to pick paint colors and quantities for your mural, so you know exactly what you need to not run out in the middle of your project!
Once you have your design and supplies, it’s time to prep the wall and area for painting your mural. I’ll show you my exact process for making sure the wall is mural-ready.
I’ll walk you through 3 different techniques for transferring your design to the wall and the pros and cons of each technique.
I’ll teach you how to paint your mural in a clean and efficient way, plus share my best painting techniques and tips. You'll get to see me paint an entire mural from start to finish!
Everything you need to know about monetizing your new skill! We’ll cover the ways murals are being used commercially, what factors go into pricing murals, and how to manage mural projects with clients.
My agent and I collaborated on this lesson! He has 7 years of experience working in the commercial art and advertising industry, and the info we packed into this lesson is GOLD. Whether you're pricing out a $1,000 mural or a $10,000 mural, we've got you covered with multiple resources for different skill levels and project types.
Ready to start booking your first paid mural projects? In this section, I’ll walk you through how to build your mural portfolio, market your services, and plant the seeds for future opportunities.
We’ll wrap it all up with lessons learned and some extra encouragement! You’ve got this.
Painting a mural seemed like such a daunting task to me. Being able to see firsthand how Lauren works, from her process to materials used to how she works with her clients, was an incredible experience. It made me realize that muraling is not that far of a jump from a sketchbook to a wall after all! Lauren is an amazing teacher and extremely generous with sharing her knowledge and resources. No matter your skill level or experience, you will be able to learn something new and apply it to your own art.
No matter where you’re at on your creative journey, the time you invest in learning how to create and market murals will reinvest itself back in your career ten-fold!
I truly believe that everyone who has a desire can be known and get paid for their art, and the world needs you to put yourself out there in a BIG way. Pun totally intended.
It would be an honor to support you.